Holiday Spectacular
Seasonal multi-performance production · Riverside Theater
Performances
40
Tickets Sold
61,200
7.4% vs prior
Capacity
96,000
Avg Occupancy
63.8%
2.1% vs prior
Total Revenue
$4.12M
9.2% vs prior
Group Sales
$612K
14.3% vs prior
Avg Order Size
3.4 tix
1.2% vs prior
Forecast Season Rev
$5.28M
4.4% vs prior
Performance Heatmap
Sell-through by date and showtime
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
1
2
3
4
5
10 AM
32
34
36
38
40
72
63
35
37
39
41
32
64
66
38
40
42
33
35
67
69
1 PM
57
59
50
52
54
86
88
60
51
53
55
57
89
80
52
54
56
58
60
81
83
4 PM
53
55
57
59
50
82
84
56
58
60
51
53
85
87
59
50
52
54
56
88
90
7 PM
72
63
65
67
69
99
92
64
66
68
70
72
93
95
67
69
71
62
64
96
98
9 PM
68
70
72
63
65
97
99
71
62
64
66
68
99
99
63
65
67
69
71
92
94
StrongAverageWeak
Showtime cannibalization
The 4 PM promotion increased that performance's ticket sales by 18%, but nearby 1 PM sales declined by 7%. Estimated net incremental lift was approximately 9%.
Recommendations
- Increase group-sales outreach for weekday matinees
- Deploy geo-targeted family campaigns for local audiences
- Reduce broad paid-social spend for low-performing morning shows
- Promote bundled experiences for tourists
- Prioritize high-capacity weekend inventory
Performance Detail
| Date | Showtime | Capacity | Sold | Sell-Through | Avg Price | Group Sales | Spend | Forecast Occ. | Risk |
|---|---|---|---|---|---|---|---|---|---|
| Sun, Nov 15 | 1 PM | 2,400 | 1,943 | 81% | $68 | 210 | $2552 | 89% | On Track |
| Mon, Nov 16 | 7 PM | 2,400 | 1,462 | 60.9% | $92 | 620 | $1983 | 69% | Watch |
| Tue, Nov 17 | 1 PM | 2,400 | 1,281 | 53.4% | $68 | 620 | $2643 | 61% | At Risk |
| Wed, Nov 18 | 7 PM | 2,400 | 1,462 | 60.9% | $92 | 620 | $2590 | 69% | Watch |
| Thu, Nov 19 | 1 PM | 2,400 | 1,281 | 53.4% | $68 | 620 | $2090 | 61% | At Risk |
| Fri, Nov 20 | 7 PM | 2,400 | 1,462 | 60.9% | $92 | 620 | $2054 | 69% | Watch |
| Sat, Nov 21 | 1 PM | 2,400 | 1,943 | 81% | $68 | 210 | $1838 | 89% | On Track |
| Sun, Nov 22 | 7 PM | 2,400 | 2,218 | 92.4% | $92 | 210 | $2267 | 99% | On Track |
| Mon, Nov 23 | 1 PM | 2,400 | 1,281 | 53.4% | $68 | 620 | $2290 | 61% | At Risk |
| Tue, Nov 24 | 7 PM | 2,400 | 1,462 | 60.9% | $92 | 620 | $2615 | 69% | Watch |
| Wed, Nov 25 | 1 PM | 2,400 | 1,281 | 53.4% | $68 | 620 | $2220 | 61% | At Risk |
| Thu, Nov 26 | 7 PM | 2,400 | 1,462 | 60.9% | $92 | 620 | $2267 | 69% | Watch |
| Fri, Nov 27 | 1 PM | 2,400 | 1,281 | 53.4% | $68 | 620 | $2508 | 61% | At Risk |
| Sat, Nov 28 | 7 PM | 2,400 | 2,218 | 92.4% | $92 | 210 | $1882 | 99% | On Track |